Social media campaign for the launch of Superstar Astronomers

In January 2022, I ran a short social media campaign to advertise the upcoming launch of Superstar Astronomers, the AAVSO’s premium webinar series (of which I was the host). These posts were composed in my free time in the evenings, and led to an increase in engagement on the AAVSO’s Facebook page.

Each post features a certain playful theme or visual pun (typewriting, winter weather, etc.), combining original photography with energetic copy. To tie it all together, each photo gradually revealed an original artwork which I created for the campaign using chalk pastels, white pencil, and white gel pen on black cardstock.